PlayStation – “Play Has No Limits”

CLIENT: PlayStation

AGENCY: Untold Studios (via Out Yonder)

ROLE: Graphic Artist & Motion Graphics Designer

DELIVERABLES: Commercial Film Easter Eggs, In-Scene Graphics & Subtle Animations

While working at Out Yonder, I collaborated with the incredible team at Untold Studios for PlayStation’s high-profile “Play Has No Limits” campaign. This visually rich, cinematic ad pushed the boundaries of world-building, and we were proud to play a small part in bringing it to life.

My contribution focused on designing and animating easter eggs throughout the film: game-inspired overlays, subtle animated details, and curated imagery woven into the set design. From posters on the walls to blink-and-you’ll-miss-it nods to iconic titles, I helped layer in the playful, referential spirit that PlayStation fans love. The credit for the visual magic goes entirely to the super talented team at Untold. I was simply thrilled to add a few secret ingredients to an unforgettable world.

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A woman with white hair smiling in front of police officers wearing helmets and tactical gear, standing on steps in front of a building, with the caption "Queen Captured" at the bottom.
Close-up of a military helicopter with a crown emblem on its side.
A white convertible car with blue racing stripes driving through a city street with tall buildings, street cones, and a mural of a horse on a wall.
A woman with dark hair and fashion-forward clothing playing chess on a large screen, with a security camera view of a parking lot showing cars outside.
A white police car with blue stripes driving on an urban street with buildings, sidewalk, and people on motorcycles and walking.
A white convertible car with blue flame decals driving through city streets during dusk or dawn, with tall buildings in the background.
A person with short blue hair crouches on the ground in a dark room, surrounded by vending machines and other equipment, appearing distressed or intense.
People walking up a staircase in a station or building, with an electronic display above showing the word 'VALISTEA' and a countdown timer reading 06:16. The scene is indoors with modern lighting and architectural features.
A person performing a stunt on a skateboard in an underground tunnel, with a barrier in front of them marked with various stickers and a warning sign that says, 'All stunts by trained professionals. Do not attempt.'
Two individuals running along a city building ledge, one with blue hair and the other with blonde hair, wearing colorful outfits.
Two individuals running along a ledge outside a building with graffiti and an air conditioning unit.
Three women walking in a modern, industrial-style interior with concrete walls and wall decorations featuring a lion head logo.
Close-up of a woman with short hair, wearing earrings and a striped shirt, looking down with a serious expression.
A person wearing a crown is sitting at a modern desk with a chessboard, in a high-rise office with a city view and large glass windows.