Inecto - Curl Club
CLIENT: Inecto
AGENCY: Twelve (via Out Yonder)
ROLE: Animator
DELIVERABLES: Social Media Video & Multi-Platform Cuts
While working at Out Yonder, I teamed up with Twelve to animate the Inecto Curl Club campaign video. To capture a lively, authentic personality for the release, the visual direction blended portrait and product photography with custom hand-drawn elements, squiggly lines, and a choppy, stop-motion-inspired style. Beyond keyframing the core piece, I re-purposed and re-formatted the final motion assets across multiple aspect ratios to ensure high-engagement delivery across various social platforms.